QR codes can take your personalized greeting cards to the next level by adding a digital component that enhances client interaction. Linking QR codes to personalized videos, product demos, or your website creates a more engaging and interactive experience for your clients. This blend of physical and digital communication allows clients to feel connected to your brand in a unique way, offering value beyond the card itself. For instance, a furniture store sends a thank-you card with a QR code linking to a video of a client’s newly purchased sofa being made. The client feels more connected to their purchase and the business. Questions: How can I use QR codes to add value to my greeting cards? What digital content could I link to that would engage my clients? Have I considered how digital tools can enhance client relationships? Can I blend traditional cards with interactive, digital elements to make the experience more memorable? STRATEGY THREE Use QR Codes to Add Value and Engage Clients STRATEGY THREE STRATEGIES FOR WINNING CLIENTS
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