Personalized greeting cards are a powerful tool for encouraging client referrals. By sending cards that offer incentives for referrals or express appreciation for existing referrals, you can expand your client base and reward loyalty. Thoughtful cards can make clients more likely to recommend your business to others, turning simple acts of appreciation into valuable marketing opportunities. For example, a restaurant sends a thank-you card with a referral incentive to loyal customers, offering a discount if they refer a friend. This approach not only retains current clients but also helps attract new ones. Questions: How can I use greeting cards to encourage client referrals? Are there referral incentives I could include in my personalized cards? How can I express appreciation for clients who refer others to my business? Do I have a system in place to track referrals generated through greeting cards? STRATEGY SIX Referral Opportunities with Thoughtful Cards STRATEGY SIX STRATEGIES FOR WINNING CLIENTS
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